Advisor – PSU and Strategic marketing

R C Prabhakar

Leadership & Team building Training Program

Strategic Marketing & Business Development: Lead end-to-end marketing and sales of eGovernance projects/services to Central/State Governments, Quasi-Govt Agencies, and PSUs, ensuring alignment with organizational goals.

Stakeholder Liaison & Project Acquisition: Spearhead liaisoning efforts with government stakeholders, ensuring project development from inception to execution. Engage with end-user departments, nodal agencies, testing authorities, and monitoring bodies during pre/post-tender processes.

Domestic SBU Leadership: Independently oversee the Domestic Division SBU, driving planning, execution, and implementation of marketing strategies to achieve business targets.

Tender & Bid Management: Design technical specifications, lead bid document preparation, and finalize commercial proposals for tenders, bids, and EOIs.

Cross-Functional Coordination: Collaborate with delivery teams, finance, and legal divisions during project signing and execution phases.

Government Engagement: Manage pre/post-tender and implementation-stage stakeholder interactions, ensuring compliance and smooth project progression.

Core Expertise:
✔ Government Sector Business Development | ✔ eGovernance Solutions | ✔ Stakeholder & Policy Liaison
✔ Bid Strategy & Tender Specifications | ✔ PSU/Government Marketing | ✔ Project Lifecycle Managemen

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